Araştırma Zirvesi 2015  |  Konuşmacılar  |  
Maciej Przybysz
VP, Shopper & Loyalty Leader Europe
Maciej has 15 years successful experience in global consulting & market research. Beside overall responsibility for Nielsen’s Shopper & Loyalty business in Europe he is focusing on understanding of global business dynamics and providing strategic work around brand & category growth as well as assortment/pack/price & in-store support strategy. His areas of expertise include consumer and retail data integration aimed at delivering Shopper and Retail Insights.
He graduated Quantitative Methods & Information Systems as well as Marketing & Management from Warsaw School of Economics. Before current role he was leading Nielsen Consumer & Retailer businesses in Poland, European Price & Promo Practice and recently Russia and CIS countries region for Nielsen’s  Shopper, Consumer and Innovation (BASES) Research.
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